The Burger King moldy whopper ad which dropped this past week has sparked some interesting debates. On the one end you have people in the ad industry hailing this as brave and genius advertising, while on the end you have crying out about the actual customers who probably don’t really want to be turned off their supper when they see BK Ads of moldy burgers.
I appreciate that their burgers have no artificial preservatives, I’m not a fan of preservatives, processed foods etc, but I’m also a pretty sensitive eater, who often eats with his eyes when it comes to fast food, as let’s be honest we all know how bad it is for you, but it’s their advertising that convinces you to order the stuff. So with that in mind, the picture of the moldy burger is not very appetising and makes me feel pretty gross.