Blog

September Site Update

It’s been nearly two months since I started working on my new site, and there has been progress, although at times it feels really slow, like I’m going backwards. However, this week feels like there’s been some real progress.

I’ve been using mostly ChatGPT to assist me with coding my site. Perplexity and Claude have so many limitations, it’s become almost impossible to get anything done. o1 is clearly smarter but also reaches its preview limits pretty quickly.

I’ve added some subtle animations to the site. They’re really understated, but that’s exactly what I want. The animations are barely noticeable, which is how I believe animation should be used.

I’ve started adding a lot more content—now you’ll notice more images everywhere. Using compressed images has been a game-changer. I highly recommend using an online app like Squoosh and converting them to WebP. I’m reducing some images by 90% without any noticeable loss in quality.

The more images I add, the more layout issues I encounter. I’ve been adding different images for desktop and mobile, which involves a lot of extra work. I haven’t found a system for this yet, but since this is a personal project and a passion project, everything is custom.

This means a lot more work goes into creating each layout. I know the mobile layouts are a bit of a mess. I’m hoping most people view the site on desktop, but if they do check it on mobile, I hope they understand. The information is there—it’s just a little disorganised.

The work section still has a long way to go, and I’m adding one case study a day, so keep an eye out for major updates. The writing is mostly solid; I’m just adding more screens and figuring out the right layouts for mobile.

The lesson I’ve learned going forward—after being caught off guard with an outdated site when I lost my job—is to always keep my portfolio up to date, whether I’m employed or not. I’m committing to dedicating at least one weekend a month to keeping the portfolio sharp. You can’t let the work get stale. There’s always room for improvement, even if it’s just writing broader articles that expand on the work.

I still have a long way to go, but I believe I’m building something pretty great. Hopefully, you’ll start to see the love going into this site.

Using AI to Build My Site

If you’ve noticed things looking a bit off, that’s because I’m seeing how far I can push AI to build this site.

It started when I was fixing some bugs and got curious. AI’s pretty good at writing, so why not see if it can help build a site I couldn’t do on my own?

Here’s the deal: I come up with all the ideas. AI just executes what I tell it to do. It’s like having a senior engineer who can code faster than I can, but doesn’t think for itself. I’ve been trying out ChatGPT, Claude, and Perplexity for this.

It’s been interesting. AI can quickly turn my ideas into code, even for complex stuff I don’t know how to do myself. But man, the bugs. I’m constantly switching between tools because they all have different quirks and limitations.

The dream is to eventually use this to create cooler stuff for clients without needing a whole team. Right now though, it’s a bit of a mess. But that’s part of the experiment, right?

I’m not documenting every little thing, but I’m thinking about writing it all up or maybe doing a YouTube video once I’m done. Could be helpful for other designers who want to try this out.

It’s a bit of a wild ride, but I’m curious to see where it goes. AI is often pitched as the tool to come up with ideas for your site, but I’d urge you to use it as a high-level coding tool.

Design’s AI Revolution

An Expert’s Roadmap for Tech-Driven Evolution

In my journey as a design professional, I’ve witnessed and embraced numerous technological shifts. From the early days of web design to the current AI revolution, my career has been defined by a willingness to explore and adapt to new tools and methodologies. Today, I want to share my perspective on the importance of this adaptability, especially as we navigate the AI era.

Riding the Waves of Technological Change

My journey in design has been marked by constant evolution. When I started, I quickly pivoted from graphic design to web design, recognising the growing importance of digital media. As Flash emerged as a dominant force, I dove in headfirst, mastering its capabilities and pushing the boundaries of what was possible online.

Then came a seismic shift: the decline of Flash. Rather than resisting this change, I embraced the new world of HTML5 and CSS3. This transition wasn’t just about learning new coding languages; it was about reimagining what web design could be in a post-Flash world.

As the digital landscape continued to evolve, I recognised the growing importance of product design over traditional agency work. Once again, I adapted, shifting my focus to create more holistic, user-centred digital experiences.

The AI Revolution: Our Current Frontier

Now, we stand at another technological crossroads with the rise of AI. From image creation and video tools to writing assistance and coding aids, AI is reshaping the creative landscape. As a design leader, I see immense potential in these technologies to augment our capabilities and push the boundaries of what we can achieve.

A Roadmap for Embracing New Technologies

Throughout my career, I’ve developed a roadmap for approaching new technologies:

  1. Embrace the Energy: Dive into new technologies with enthusiasm and an open mind.
  2. Assess the Value: Critically evaluate how new tools can enhance your work and processes.
  3. Be Patient: Some technologies need time to mature; don’t dismiss them too quickly.
  4. Know When to Pivot: If a technology isn’t delivering value, be ready to shift your focus.
  5. Stay Flexible: Cultivate the ability to quickly adapt and learn new skills.

Shaping the Future of Design

As we navigate the AI revolution, I’m excited about the possibilities it presents for design and creativity. AI tools have the potential to enhance our capabilities, allowing us to tackle challenges that were previously beyond our reach. However, the key to success will be in thoughtfully integrating these tools into our workflows, always keeping the human element at the centre of our design process.

For those looking to thrive in this new landscape, my advice is this: stay curious, be willing to experiment, but always keep a critical eye on the value these new technologies bring to your work and your clients.

Are you navigating the AI revolution in your creative work? I’d love to hear about your experiences and insights. Let’s connect and explore how we can shape the future of design together.

AI writing tools

As a designer who recognises the power of the written word, I’ve always believed that writing is an essential skill for crafting thoughts and communicating effectively. In recent years, the emergence of AI writing assistants has caught my attention, promising to enhance our ability to express ideas and streamline the writing process. Intrigued by these developments, I decided to explore how these tools might benefit someone like me – a design professional who enjoys writing but isn’t a full-time writer.

My journey through the AI writing landscape led me to experiment with various tools, primarily ChatGPT and Claude, with brief encounters with Grok and Perplexity AI. In this post, I’ll share my experiences and insights as a designer venturing into the world of AI-assisted writing.

Whether you’re a fellow designer looking to improve your writing skills, a professional in any field aiming to communicate more effectively, or simply someone curious about the intersection of AI and writing, join me as we explore the potential and limitations of these fascinating tools.

The AI Writing Landscape

As a designer venturing into the world of AI-assisted writing, I encountered a variety of tools, each with its own strengths and peculiarities:

ChatGPT: The Jack-of-All-Trades

ChatGPT quickly became my go-to tool for a wide range of tasks. Its versatility impressed me, handling everything from writing assistance to search queries and even coding help. While not specialised for any particular task, its broad capabilities made it a useful all-rounder in my toolkit.

Claude: The Focused Writing Companion

Claude stood out as a more focused writing assistant. From the moment I started using it, I found its responses to be well-structured and tailored to writing tasks. While I haven’t explored its full capabilities, such as coding, its prowess in writing assistance was immediately apparent.

Grok: The Social Media Specialist

My brief encounter with Grok revealed its specialisation in social media content, particularly for crafting tweets. While its cheeky personality was amusing, its narrow focus made it less suitable for my broader writing needs.

Perplexity AI: More Search Engine Than Writing Assistant

Perplexity AI left me somewhat underwhelmed. It seemed to function more as an enhanced search engine rather than a true writing assistant. While potentially useful for research, it didn’t quite fit into my writing workflow as I had hoped.

This landscape of AI writing tools, each with its unique features and focus areas, set the stage for my exploration into how artificial intelligence could augment my writing process as a design professional.

My Experience with ChatGPT

As a designer who values clear communication, I found ChatGPT to be an intriguing tool that quickly became an integral part of my workflow. Here’s a breakdown of my experience:

Versatility in Tasks

ChatGPT’s ability to handle a wide range of tasks impressed me. I used it for:

  • Writing: From brainstorming ideas to refining drafts, ChatGPT proved to be a capable writing assistant.
  • Search: While not a replacement for traditional search engines, it often provided quick, summarised information on various topics.
  • Coding: Although not my primary use, I experimented with getting coding help, which was surprisingly effective for basic queries.

Strengths

  • Adaptability: ChatGPT easily switched between different types of tasks and writing styles.
  • Contextual Understanding: It often grasped the nuances of my queries, providing relevant responses.
  • Idea Generation: When facing writer’s block, ChatGPT offered fresh perspectives and ideas.

Weaknesses

  • Occasional Inaccuracies: While generally reliable, I learned to fact-check important information.
  • Lack of Specialisation: For design-specific writing tasks, I sometimes found its knowledge limited.
  • Potential for Overreliance: I had to remind myself to maintain my own voice and critical thinking.

Notable Experiences

One particularly impactful experience with ChatGPT involved using it to navigate a challenging workplace communication scenario. After receiving a 360-degree review, I found myself struggling to formulate a response that was both professional and genuine, without coming across as defensive.

In this situation, I turned to ChatGPT for assistance. The AI helped me structure my thoughts and craft a response that was clear, professional, and focused on constructive engagement. While the initial output was somewhat impersonal, it provided an excellent foundation for my response.

I then personalised the message, infusing it with my own voice and specific contextual details. This process allowed me to:

  1. Address the feedback objectively
  2. Communicate my thoughts effectively
  3. Maintain a professional tone in a potentially emotional situation

The final step involved sharing this refined response with my team via our company’s communication platform. This experience highlighted how AI can be a valuable tool in navigating complex workplace interactions, especially when dealing with feedback systems or communication practices that one might find challenging.

Ultimately, this use of ChatGPT demonstrated its potential as a communication aid, helping to bridge the gap between our internal thoughts and professional expression. It underscored the importance of using AI as a starting point, while still relying on our own judgment to ensure the final communication authentically represents our voice and perspective.

Discovering Claude

After my experience with ChatGPT, I was curious to explore other AI writing assistants. This led me to Claude, an AI that quickly impressed me with its focused approach to writing tasks.

First Impressions

From the moment I began interacting with Claude, I noticed a distinct difference in its approach:

  • Clarity: Claude’s responses were consistently well-structured and easy to follow.
  • Focus: Unlike the jack-of-all-trades nature of ChatGPT, Claude seemed more specialised in writing assistance.
  • Professionalism: The tone and style of Claude’s outputs felt more formal and polished.

Strengths in Writing Tasks

As I used Claude more extensively for writing, several strengths became apparent:

  1. Coherent Long-form Content: Claude excelled at maintaining consistency and logical flow in longer pieces of writing.
  2. Adaptability to Writing Styles: It showed a remarkable ability to adjust its tone and style based on the context I provided.
  3. Detailed Explanations: When asked, Claude provided thorough explanations of complex topics, which was particularly useful for technical writing related to design concepts.

Comparison with ChatGPT for Writing

While both tools proved valuable, I noticed some key differences:

  • Specificity: Claude tended to provide more focused and detailed responses to writing prompts.
  • Tone Control: I found it easier to guide Claude towards the exact tone and style I was aiming for in my writing.
  • Consistency: In longer writing tasks, Claude seemed to maintain context and consistency more reliably.

However, ChatGPT still held an edge in versatility, especially for quick, varied tasks beyond pure writing.

Integration into My Writing Process

As a designer who often needs to articulate complex ideas, I found Claude to be an excellent tool for:

  • Drafting project proposals
  • Crafting detailed design rationales
  • Refining and polishing my blog posts

Claude’s assistance allowed me to focus more on the core ideas and creative aspects of my writing, while it helped refine the language and structure.

Overall, discovering Claude expanded my understanding of how different AI writing assistants can serve various needs in my professional writing tasks. It reinforced the idea that choosing the right tool for the specific writing task at hand can significantly enhance productivity and output quality.

Other AI Writing Tools

While ChatGPT and Claude became my primary AI writing assistants, I also briefly explored two other tools: Grok and Perplexity AI. These experiences, though limited, provided additional perspective on the diverse landscape of AI writing assistance.

Grok: Specialised for Social Media Content

Grok stood out for its unique approach:

  • Focus: Primarily designed for crafting social media content, especially tweets.
  • Personality: Notable for its cheeky and informal tone.
  • Limited Utility: While entertaining, its specialised nature made it less suitable for my broader writing needs as a designer.

My experience with Grok highlighted the existence of niche AI tools tailored for specific types of writing. While not particularly useful for my professional writing tasks, it demonstrated the potential for AI to assist in crafting engaging social media content.

Perplexity AI: More Search Engine Than Writing Assistant

My brief encounter with Perplexity AI left me with mixed impressions:

  • Functionality: It functioned more as an enhanced search engine rather than a traditional writing assistant.
  • Information Retrieval: Potentially useful for research and gathering information quickly.
  • Writing Limitations: Less effective for direct writing assistance compared to ChatGPT or Claude.

While Perplexity AI didn’t fit seamlessly into my writing workflow, it showcased the potential for AI to bridge the gap between information gathering and content creation. For writers who frequently need to incorporate research into their work, tools like this could prove valuable.

Reflection on Tool Diversity

Experimenting with these additional tools reinforced the importance of choosing the right AI assistant for specific tasks. It also highlighted the rapid evolution and diversification of AI writing tools, suggesting that the future may bring even more specialised and refined options for writers and content creators.

Choosing the Right AI Writing Assistant

After exploring various AI writing tools, I’ve gained insights into selecting the most appropriate assistant for different writing tasks. Here are some factors to consider and recommendations based on my experience as a designer who writes:

Factors to Consider

  1. Task Type:
  • General writing and ideation: ChatGPT excels here due to its versatility.
  • Focused, long-form content: Claude’s consistency makes it ideal for this.
  • Social media content: Specialised tools like Grok might be worth exploring.
  • Research-heavy writing: Consider tools like Perplexity AI for information gathering.
  1. Writing Style:
  • Formal business writing: Claude’s professional tone is well-suited for this.
  • Conversational or varied styles: ChatGPT’s adaptability shines in these scenarios.
  1. Complexity of Task:
  • Simple, quick tasks: ChatGPT’s broad capabilities work well here.
  • Complex, nuanced writing: Claude’s focus and consistency can be beneficial.
  1. Integration with Workflow:
  • Consider how easily the tool fits into your existing writing process.
  • Look for features like document editing, collaboration, or export options.
  1. Learning Curve:
  • Some tools may require more time to master than others.
  • Consider your willingness to invest time in learning a new system.

When to Use Each Tool

Based on my experience, here’s a quick guide on when to use each tool:

  • ChatGPT:
  • Brainstorming sessions
  • Varied writing tasks in a single session
  • Quick drafts or outlines
  • Claude:
  • Crafting polished, professional documents
  • Long-form content requiring consistent tone and structure
  • Detailed technical or design-related writing
  • Grok (or similar tools):
  • Creating engaging social media content
  • When a more casual or playful tone is appropriate
  • Perplexity AI (or similar tools):
  • Initial research phases of writing projects
  • Fact-checking or gathering quick information

Final Thoughts

Remember, AI writing assistants are tools to enhance your writing process, not replace your unique voice and expertise. The best choice often depends on your specific needs, writing style, and the nature of your project.

As AI technology rapidly evolves, it’s worth periodically reassessing the available tools and how they fit into your workflow. Stay open to experimenting with new AI assistants, but always maintain a critical eye and ensure the final output aligns with your professional standards and personal style.

Conclusion

My journey through the world of AI writing assistants has been both enlightening and transformative. As a designer who values effective communication, I’ve found these tools to be invaluable allies in articulating complex ideas, streamlining my writing process, and even navigating challenging professional communications.

ChatGPT’s versatility, Claude’s focused approach, and even the specialised nature of tools like Grok have all contributed to a more nuanced understanding of how AI can augment our writing capabilities. However, it’s crucial to remember that these are tools to enhance our skills, not replace our unique perspectives and creativity.

For fellow designers and professionals looking to improve their writing, I encourage you to explore these AI assistants. Experiment with different tools, find what works best for your specific needs, and don’t be afraid to integrate them into your workflow. But always maintain your critical thinking and ensure that your final output truly reflects your voice and expertise.

As AI continues to evolve, I’m excited to see how these tools will further develop and what new possibilities they might unlock for writers across all fields. The future of writing is undoubtedly being shaped by AI, but it’s up to us to harness these tools responsibly and creatively.

In the end, the goal is not just to write more efficiently, but to communicate more effectively. With AI as our assistant, we can focus more on the ideas we want to convey and the impact we want to make, pushing the boundaries of our creative and professional expression.

AI logo experiments

For the past week I have been playing around with ways of using AI to generate creative executions of the MOHARA logo which we’ll use for internal communication. I watched a few videos on how to set this up in Adobe firefly and some tweaking and fine tuning later I came up with this little sequence.