When you have purpose, you don’t have time for negativity.
– Mark Victor Hansen
It’s ok to …
say “I don’t know”
ask for more clarity
stay at home when you feel ill
say your don’t understand
ask what acronyms stand for
forget things
introduce yourself
depend on the team
ask for help
not know everything
have quiet days
have loud days, to talk, joke and laugh
put your headphones on
say “No” when you’re too busy
make mistakes
sing
sigh
not check your email out of hours
not check your email constantly during hours
just Slack it
walk over and ask someone face-to-face
go somewhere else to concentrate
offer feedback on other peoples work
challenge things you are not comfortable with
say yes when anyone does a coffee run
prefer tea
snack
have a messy desk
have a tidy desk
work how you like to work
ask the management to fix it
have off-days
have days off
I love this it’s ok to … list, something I not only need to share in a future workplace, but a list I need to follow myself.
Hello 2016
I’m not one who overly conforms to social norms, so something like new years resolutions are not my thing, I believe if you are going to make a change, anytime is a good time to start, but I’m also not a buzz kill, theres a renewed energy that comes with a new year, so let me attempt to explore my intent for 2016.
Love myself more. Not through vanity, but rather I intend to love myself, respect myself and be myself a lot more. How could I possibly expect others to love me, if I don;t love myself first.
Tell the people in my life how much I value them. I have lived with regret for things I should have said and I know I need to tell people how important and special they are to me.
Dance. I don’t care to ‘klap a jol’ and I don’t expect I’ll be frequenting dance classes, but I will certainly shake my ass at social events like Secret Sunrise. I’m on the lookout for similar experiences, so hit me up if you know of something.
Afrika Burn. This is more of a bucket list type thing. Burning Man is the true experience, but I’m totally up for going local this year and as it happens, I have already made plans with friends to get there.
Camp. Whether it be at an event like Afrika Burn, on a beach or under the stars, I intend on taking my new appreciation for nature to the next level. I have spent the past year or so mostly in hotel rooms, so I can think of nothing better than hitting the road, finding a beach along the coast and crash on a beach for the night.
Eat well. I don’t call if you call it a lifestyle, a diet, bunting or anything else, I call it eating well. Reduce sugar, processed foods, meat, eating out and general waste. Not only is it a waste of money, harmful to the environment, it is also pretty bad for your health. Despite all the training I do, nothing will keep me lean, in good health and mindfulness, than fresh natural foods as I need it, not as society believes I should conform.
Drink well. I am already doing this pretty well, but it’s my intention to stay on this path. I generally drink water, freshly squeezed juice, smoothies and occasionally tea and coffee. Thats right, I have stopped drinking as much tea and coffee and I plan on cutting it out completely, as I have energy drinks, fizzy drinks, alcohol and the likes.
Stay fit. I go to CrossFit, hike up the mountain, frequent the gym, enjoy long walks and I’m generally pretty active and I’ve reduced my weight and increased my fitness. But I can do more and 2016 I intend on pushing myself harder, not as a punishment because I hate my body or being out of breath, but rather because I love myself enough to exercise my muscles. I see no need to be big, I want to be smaller, tighter and fitter so I can enjoy things like surfing, hiking etc without struggling and carrying any excess baggage around with me. I want to be healthy, young and strong.
Reduce debt. While I’m far from actually reducing debt, my first step is to simply not add debt. I have all I need.
Get rich. I have had a bad relationship with money and its probably why I have none. A good friend has been coaching me into changing my mindset about money and I intend to stop feeling guilty about making lots of it. While I’m not obsessed with it, I certainly believe I deserve to live a life where I am not constantly living in fear on not having enough. I am also kind and know that if I was to get rich, I’d be able to afford to do more for others.
Actively pursue my passions. I am passionate about many things, surfing, skating, hiking, CrossFit etc. Instead of loafing on the couch, I intend to take advantage of the opportunity these sorts of activities. I can do them on my own or with others and simply being passionate isn’t enough, I’m energetic, I can find the time and I want to do these sorts of things.
Progress, not perfection. As a virgo, I am quite a perfectionist and it’s actually stopped me from doing many things. I am striving to be more consistent, and rather make progress every day, instead of trying to always be perfect.
Unlearn to learn. Above I said I was a virgo. Well thats something I have been programmed to believe. I am anything I want to be, I do not need to be defined by anything. So in order to be my best self, I need to unlearn a lot of things.
Love nature. I am in no position to do very much to save the earth, I am already quite conscious and do my thing here and there, but I strongly believe that one of the greatest things we can do, is appreciate what we have by bathing in it’s beauty and project our love back towards the world.
Love life. I have a new appreciation for life, so I need to take advantage of it. I have so many things I want to do, learn, experience and achieve. So stop being in my own head and limiting myself, if I want to do it, I need to stay hungry and go get it.
Laugh more. When you laugh, nothing else matters, you are purely living in the moment. So find things that make you laugh, laugh with friends, laugh a lot and laugh loud.
I am excited about all the possibilities ahead of me and ready to embrace each moment to the fullest.
Happy New Year, wishing you and yours the best in 2016!
15 epic moments in 2015
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2015 has to have been one of the most challenging years of my life and I honestly felt at times I just wasn’t going to make it. But I hung in there and it turned out to be a pretty epic year as I rediscovered a whole other side of life. So in no particular order, here are 15 epic moments I experienced this past year.
Hong Kong
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In 2014 I departed on a contract as a Creative Director at JWT Hong Kong. I got to work on several regional projects for Nikon Asia and a few other local and international brands. It was a tough experience living there, fresh food was scarce, serviced apartments were small, gyms were expensive and I worked all the time, but I found my groove and welcomed in 2015 in a new apartment that felt like a home. While my adventure was quite suddenly cut short and I returned home in March, experiencing living in Asia was an eye opener and something wonderful I’ll never forget.
Surfing
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My most recent accomplishment, it took 40 years before I finally got on a surfboard and I loved every moment of it. I have wanted to do this for the longest time, but thankfully on my last trip to Cape Town, there was some good weather and I finally went to Muizenberg, hired my gear and after a quick tutorial, I was paddling away trying to catch my first waves.
Walking, Hiking & Forest Bathing
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I love walking, it’s something I enjoyed doing in Hong Kong all the time. There is a freedom to being abl to walk outside and explore the city we live in. While it’s hard to do in Joburg, other than walking in malls, I have spent a fair amount of time in Cape Town where I walk along the beaches, the city streets and of course the promenade.
I have also started doing trails/hikes with my friends along Table Mountain. I have so much to explore and even some of the trails I have done a few times, offer the same magical experience. At sunrise or sunset, these walks bring me closer to nature, give me the freedom to walk and offer up some incredible views.
A good friend has introduced me to walking in the many forests in Cape Town, which he calls forest bathing, soaking in the miracle of natures tall trees and feeding our souls with its beauty. It’s a fantastic way to escape the city vibe and reconnect with the land and breathe in some fresh air.
Secret Sunrise
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I discovered that I really enjoy waking up early and starting the day with a good old dance, with like-minded people. With our wireless headphones we collectively wakeup to celebrate the sunrise with a stretch, a hug, smiles, high fives, get really goofy and expressively dance. I have learnt that the more I let go, the more fun I’ll have.
Skating
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I was never a great skater, but I have always enjoyed skating. After years of collecting boards, which I use to hang on my office wall, I decided it was time to kit one of them out and start skating again as I have noticed the trend pick up while at the coast. I don’t expect that I will do any crazy tricks or frequent a skate park, but I do enjoy riding a board again and sharing the experience with friends.
Cape Town
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My job allows me to travel to Cape Town just about every week, so I have rediscovered my love for the mother city and everything it offers. I have always regretted moving back to Joburg, so I really do try to take advantage of my opportunity and make the most of time at the coast. It’s absolutely magical there, surrounded by the ocean, beaches and the magical mountain. I will make this place my home again as it offers me the type of lifestyle I want.
Product Design
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Not satisfied anymore working in the Advertising industry, I decided to take the leap into product design and joined Standard Banks mobile team. I cannot be so bold as to say I will never work in Advertising again, but being on the client side and working with a team who strives to build something useful, people actually want to use, is a refreshing change in my career.
This is 40
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I turned 40 and I remember being young and laughing when people commented that life begins at 40, but if the past 4 months are a sign of things to come, it truly does. Yes I lack the youth I once had, but I feel younger than ever inside, I feel great and I am excited for what the next half of my life will bring.
CrossFit
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For years I have played down CrossFit and despite hearing how incredible this training was, I believed CrossFit to be more of a cult based on what I had seen and heard. But as they say, don’t knock it until you try it. So a good friend convinced me to go and I absolutely loved it and feel it has contributed a lot to some much-needed weight loss and being generally fitter.
Diet
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One of the things I struggled with while in Hong Kong was food and I really changed a lot of eating habits, which have made me realise just how much we over eat in SA and waste. I shop small now, I am not a foodie, so eat out of necessity and through the help of some friends have started ridding my body of excessive sugar intake, reduced the amount of meat I consume and have basically become fruitarian. While I don’t want to define myself by what I eat, I am eating cleaner and healthier than ever and I believe this will greatly contribute to me looking and feeling better, inside and out.
Teaching
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I had the great privilege of being able to share some of my knowledge as I began teaching again thanks to Dave Duarte and the team at Treeshake. I designed a course which is now taught by the team, but enjoyed teaching it too.
Roadtrip
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In an effort to try to move to the city where my heart is, I took a road trip on my own to Cape Town and stopped off both there and back to see family and friends. Travelling alone gives you plenty of time to reflect, observe without distraction and to be with one’s self. While I did not secure the opportunities I was hoping for, driving through this beautiful country was a welcomed experience.
Awareness
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I for the first time in a really long time, am very much aware of the changes going on within myself. Every day I see the differences the new experiences and habits I break and make are evolving me into being the best version of myself.
Friendships
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I have reconnected with more friends from the past than any other time in my life. For the longest time I felt myself distancing from wonderful people, but in 2015 that all changed as I reconnected with so many people who have gone through similar journeys as mine and who have come to the same realisations. I am truly grateful for every reconnection I have made and look forward to the wonderful experiences we will have together. I am also really fortunate to have made some new friendships due to the willingness to experience new things and hope they will be long and full of laughs.
Life
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I will probably shock a few people, but I have not been loving life, I would say I had almost given up on finding any new joy, but these past few months, as I clawed my way out of some tough situations, I have a new lease on life and couldn’t be more excited to enjoy each and every moment, experience new things and open my mind, body and soul to the miracle of this wonderful world we live in. I have an ever growing list of things I want to experience, so follow my feeds if you want to keep up. I am aware, I am alive and I am excited about the possibilities.
Bring on 2016!
Be Kind. Expect nothing in return.
Every day, do something selfless for someone else that takes under five minutes. The essence of this thing you do should be that it makes a big difference to the person receiving the gift. Usually these favors take the form of an introduction, reference, feedback, or broadcast on social media.
But yeah, do something that’s not for yourself, every single day. Expect nothing in return. Over time, these random acts of kindness will really add up.
I took the above quote from an article published in time magazine on how to be productive, successful and smart. Despite being taken advantage of people from time-to-time, I believe in being kind and generous in the ways I can. While I cannot give into everything people want, I like to help where I can. I have been in tight situations, I have had low points and wish someone just said it is ok to ask for help; even if it’s just retweeting something, listening or making an introduction. So if I can help you in some small way, please feel free to reach out, I will do my very best, and honestly I expect nothing back.
Freelancing Creative Director Failure
My career has never been the norm, not by any standards. I did not get a matric, I dropped out of college, I was self-educated in design, computers, development etc and instead of joining an agency, I started freelancing from day one. But eventually I joined an agency and was quickly hired as a Creative Director and did a descent job of leading the digital charge within the Ad industry. But it was never smooth sailing and I have had to resort to freelancing again, with very little success. Now if I had the answers, I would at least have a fighting chance of understanding why after 10 years of successfully freelancing, I was suddenly unable to. So I have a whole lot of assumptions as to why, freelancing as a Creative Director is doomed to fail.
Before I start explaining, I want to apologies for the mixed use of CD and Creative Director, I simply felt it made sense to use one or the other as I typed it. It’s how I roll … deal with it.
Networking
Any good freelancer will tell you that one of the must have things you need to go it alone, is a pretty strong network. Well I have been a CD is some of the most respected agencies in the country, if not the world. I have successfully worked on many campaigns for multiple brands and formed relationships not only with my colleagues, but the clients too. I don;t mind saying I contacted everyone I felt comfortable enough to reach out to, but with very few people able to offer much more than encouragement. Which leads me to wonder, why that is.
Expensive
My first thought is that people may think I’m an asshole, it’s possible, but I can’t control what people think of me and I try not let that get me down, besides that would make a lot of people pretty two-faced, cause I generally feel pretty liked. So my next thought has to be that people assume I am too expensive. Truth is, I probably am too expensive. While I would not dare charge the rates an agency does, I do believe given my experience, I am worth a descent wage. Even if I wanted to work for less, I’d also have to be responsible and charge the type of money, I am used to earning, or what am I doing this for. I can;t exactly be a homeless CD, it just doesn’t work like that. Any CD would understand what I’m saying, firstly we don’t earn as much money as people think, we gave up getting rich a long time ago when we chose creativity as the main focus of our career, by joining the creative leadership team at an agency. It was a very conscious decision. The hope being that maybe one day we might be promoted into a higher earning position, get profit share or some day get our name on the door. The industry is pretty good at coming up with reasons not to give you the annual 5 – 8% increase agency folk might get, there is no pay for overtime and a world cup period where festive bonus cheques comes once in a lifetime, at least it did for me. But still, I believe I charge a fair rate, so much so that the number I had in my head is actually less than I earned, before I joined an agency.
Skills
You’re the big cheese, you direct creative, so your skills are probably a little rusty. Now I’ll explain this in detail next, but to be clear, you cannot freelance as a creative director, you are a creative director freelancing in digital. So it means you have to do the work, the teams you used to manage did. You have to design, develop, art direct, write and so on. And truth be told, there’s a lot of CD’s I know who were never very good at doing any of those things before taking on the CD role, they were good at brown-nosing the man who hired them over Friday drinks. But that’s not me, as I said, I successfully freelanced for a decade prior to becoming a CD, and given that I was self-taught, I made it a habit to constantly keep learning, so despite being a CD by day, I used to study at night. I admit my confidence in this area, was not as high as I would like, but that’s only due to the high standards I aspire to for myself. I was always a believer, that I need to know as much as anyone I manage, so I can make informed decisions. I am also quite a geek, and wanted to stay up to date and engage with colleagues in my industry who were doing big things, away from managing talent within agencies.
Director
The creative part of what I do, combined with the skills I have, means I’m pretty much covered. It’s the director part that I debate, even if it’s only with myself. Good CD’s lead by doing, they have the respect of their teams cause they lead from the front, but another important thing is relationships of mutual respect. If you think it’s easy to walk into an agency and actually freelance as a CD, let me tell you, it’s tough work. Creatives in agencies have mis-guided egos, so trust me, being told to lead a team is challenging. A CD is supposed to direct creatives, and depending on the agency, be responsible for not just the teams, but the direction creativity goes within the agency, but if you’re only a temporary resource, it’s not likely you will factor into the operational or drive the vision. It has been my experience that other than being a contractor, you are rarely ever asked the CD at an agency. Often I have been asked to help with campaigns etc, but I tend to fill the role of an art director or designer. Positions on a freelance level that are not a whole lot of fun for someone who has been leading creative teams for the better part of 7 years.
Conclusion
Freelancing is supposed to be about working for yourself, choosing when, how and what you work on. Waking up late, going to bed later. Sure there’s a bunch of challenges associated with that, but for a long time I did it, producing some amazing work, that spans a client base and a network across the globe. But then things were simpler, I had no education, so I earned enough money to pay the few bills I had, but it provided me the opportunity to free up my time to learn more, usually by playing. However now, as I furiously head towards my 40’s and I’m responsible for more than just myself, but now a 6-year-old kid and some poor financial decisions, I can no longer earn what I need to be a freelancer, yet alone a freelance Creative Director. I don’t know that I have explored this in it’s entirety, so perhaps there will be a follow up post and it might only be a play on words or my own understanding of responsibility, but you might be an art director, a designer or even a contracting creative director, but you will never be a freelancing Creative Director, it simply makes no sense and you are setting yourself up to fail.
Productivity & being chained to your desk
I spend a lot of time thinking about the in-efficiency, of what feels like, being chained to my desk in order to show how productive I am. I’m not only speaking for myself, this is an observation I have made for a really long time, at many agencies I’ve worked at.
Working in a open plan office already bothers me, I’m introverted and while I’m comfortable socialising in small groups, working in a communal space makes me terribly uncomfortable. I prefer having a space to work in private, I simply get more done. But that isn’t the issue I have with working in agencies, it’s the perception that by being at your desk, staring at a computer screen all day equals productivity.
I have to problem solve, whether it’s strategically finding an approach to a business problem or coming up with a new look for a brand, it requires me to think. I think all the time, in almost any space. I find open office spaces more distracting than coffee shops. So I prefer to be out. But I think in the shower, while pushing weights and most especially, while taking long walks. While I don’t always have a pen and paper near I do jot down ideas on my phone, which is pretty much always near me.
The unfortunate thing is that most 9 – 5 companies don’t seem to allow you to be in the right place to think, their expectation is that you should be at your desk or a space within the agency. I’m not really sure what thats about. I get we need to work with colleagues, as a leader we need to be available to staff we manage, for meetings etc, but hey, if it’s scheduled, I will be there. Otherwise, I’d prefer to be free to think and work at my leisure. If I need to work with colleagues, do I need to go in the office, hell no. Why can’t we go brainstorm in a museum ,at suitable coffee shop or over lunch?
As a creative in this industry, we have few rights, we are not paid overtime and the expectation is that we will drop everything for our jobs. The least agencies can do, is allow us to work at convenient times and places of our choosing. By choosing when we work, we can avoid traffic that wastes a lot of time and causes unnecessary frustration. I’m sure I can think of a whole lot of reasons the company can benefit, but thats a post for another day. So for now, what might I propose as a suitable arrangement?
hhhmmmmm, let me take a stab at this …
- I don’t like my inbox controlling me, so I’d welcome the opportunity to check my email as few times a day as possible. Starting with a quick check in the morning to make sure there is nothing urgent, no crisis that is unavoidable. I would then make a to-do list and make sure I am aware of any meetings I might for the day. It would help if the rest of your team agreed to schedule meetings, say between certain hours every day. I’m drinking coffee, eating breakfast, reading email … thats work, so it should be done during normal hours, not before the sun comes up, but say 8am at home.
- I’d like to avoid the crowds at the gym, so after 9am hit the weights, do some cardio and do some research while I drink my protein shake. All while thinking about the problem I wish to solve. Who doesn’t have some pretty great ideas while they’re in the shower, so while freshening up, I’d bet the best ideas are brewing.
- Ok a light lunch with the team at a local restaurant to run through ideas, debate the merits of each and give some direction for each team member to action.
- Back at the office for a new briefing, coffee with one of the team to discuss a promotion and an internal review with one of the designers and then off to a client meeting. This is all perfectly normal work for a Creative Director.
- Ok time for an afternoon snack and a coffee, while going through new email before heading for a walk along the promenade, thinking about the new brief or how to solve other challenges yet unresolved. A quick meditation and it’s off to discuss some ideas with your boss over some sushi.
- With a firm understanding of your seniors direction, it’s time to sit down and push around some pixels. So back to your apartment where you can spend some time with your partner, kids or dog before firing up photoshop and giving a design a good sprint.
- A healthy amount of time switching off, unwinding so to speak before you hit bed, just remembering to put your notepad next to bed, incase you have any further ideas that pop up before you go to sleep.
To me, that sounds like a perfectly productive day, and I didn’t have to sit in that open plan factory desk like setup the whole day and I am getting the job done. Productivity should be measured by results, not the accumulated time you are perceived to be busy working. Ask yourself, whats your take on the perfect day being productive, without being chained to your desk?
The only thing that’s constant, is change
In the earlier years of my career, I did much smaller projects. Microsites, personal sites, presentations etc. Then things got bigger, campaign sites, platforms, e-commerce sites and so on. Now days, I am very much interested in building product eco-systems, and I like to work on the same project for longer periods of time, by constantly iterating and improving things. I love how platforms like Medium, Pinterest and the like are always evolving the smallest details and constantly improving on their designs.
I could never have imagined that when I began my career, I was constantly about new things, but now the new thing, is a small detail that makes for a better experience for users. What I find amusing is that we used to redesign, and then make a big deal about it. But now we keep changing things, subtly as if no one will really notice, the site just kinda feels better. As they say, the only thing that is constant, is change.