This evening we went to a viewing of the InVision movie Design Disruptors. It’s filled with lots of really big name designers for lots of really big name companies who owe their huge success to design. Designers won’t be hugely blown away, as this is the stuff we already subscribe to, I think this movie is what is needed to articulate what we do and the value we bring to those who maybe don’t understand what we do and why it’s so important.
Everything is designed. Not everything is designed well.